The climate crisis is complex, with many contributing variables and interconnected causes. It can be hard to know where to start to make a difference. But what if there was one simple tool that could clean the air, filter water and provide a habitat for hundreds of species of animals?
In today’s age of awareness around environmental, social and governance (ESG), franchise owners are choosing to be environmentally responsible and provide a sustainable in-venue experience for fans. Coming alongside owners, teams and venues are some of the largest sponsoring brands seeking to connect with customers in an authentic and environmentally conscious way. ESG is emerging as one of the top growth sponsorship categories in the sports and entertainment industry.
IMG ARENA’s sport-to-fan approach to sports data and technology is creating unique opportunities for connecting with fans and turning their engagement with sport into a long-term, multi-touchpoint relationship.
For more than two years, the coronavirus pandemic has expedited the development, creation, and implementation of technology in every aspect of life. Sports are no different, having undergone rapid advancements in technology that has changed the entire industry.
A few years ago, the era of investing in websites seemed over as branding switched to social media as the future of communication.
Las Vegas is not only a destination for world-class entertainment, professional sports teams and high-profile events, but also now for a variety of outdoor sports and other events. Rock climbing and pickleball are drawing visitors and adding to Las Vegas’ already vast offerings.