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Speed Reads....

The LPGA and Ladies European Tour signed a new multiyear partnership with Nikon making the company's COOLSHOT Rangefinders the Official Rangefinders of both tours (LPGA).

UFC and law firm Morgan & Morgan signed a multiyear renewal of their U.S. marketing partnership in which Morgan & Morgan will activate its brand within a selection of UFC assets. Morgan & Morgan in 2022 became UFC’s first-ever legal industry partner and its inaugural Official Law Firm Partner (UFC).
 
New York Road Runners has named Peloton the presenting sponsor of its "NYRR Set the Pace" podcast beginning May 2024. The podcast, hosted by Peloton instructor Becs Gentry will join NYRR CEO Rob Simmelkjaer, will be available on Apple Podcast, Spotify, and iHeart, with select episodes also available as Outdoor workouts on the Peloton App starting this summer (NYRR).

US Sailing has named GoPro the Official Action Camera of US Sailing & The US Sailing Team through the 2024 season (US Sailing).

ADDITIONAL SECTIONS
PODCASTS

SBJ Morning Buzzcast: May 17, 2024

Brazil's big win; Leonsis looks for scale; breaking down the big categories for Sports Business Awards and remembering Eddie Gossage

NASCAR’s Brian Herbst, NFL Schedule Release, Caitlin Clark Effect

On this week’s pod, SBJ’s Austin Karp chats with our Big Get, NASCAR SVP/Media and Productions Brian Herbst. The pair talk ahead of All-Star Weekend about how the sanctioning body’s media landscape has shaped up. The Poynter Institute’s Tom Jones drops in to share who’s up and who’s down in sports media. Also on the show, David Cushnan of our sister outlet Leaders in Sport talks about how things are going across the pond. Later in the show, SBJ media writer Mollie Cahillane shares the latest from the network upfronts.

SBJ I Factor: Molly Mazzolini

SBJ I Factor features an interview with Molly Mazzolini. Elevate's Senior Operating Advisor – Design + Strategic Alliances chats with SBJ’s Ross Nethery about the power of taking chances. Mazzolini is a member of the SBJ Game Changers Class of 2016. She shares stories of her career including co-founding sports design consultancy Infinite Scale career journey and how a chance encounter while working at a stationery store launched her career in the sports industry. SBJ I Factor is a monthly podcast offering interviews with sports executives who have been recipients of one of the magazine’s awards.
SBJ TV

Sports Media Podcast April 24 Whos Up Whos Down

4 mins

Sports Media Podcast April 17 2024 The Big Get Molly Solomon

5 mins

Sports Media Podcast March 27 2024

29 mins

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