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Live-streaming agreement with AAU is one to watch

It’s not a huge deal, like the one the Big Ten Conference is negotiating with big media companies. But FloSports’ pact to live-stream 10 regional qualifier track meets this summer is one that piques my interest and shows how smaller rights holders can get distribution.

The subscription-based FloSports signed a deal with the Amateur Athletic Union. The qualifiers lead up to the AAU Junior Olympic Games, which are held July 27-Aug. 6 in Houston.

FloSports pursued the deal to persuade the families of the 10,000 or so participating athletes to sign up for a subscription.

— John Ourand

SBJ Morning Buzzcast: May 2, 2024

A public funding debate around the Bears; Ross preps for F1 Miami and MJ has pointed words on NASCAR Charter talks

Learfield's Cory Moss, MASN/ESPN's Ben McDonald, and Canelo

On this week’s pod, SBJ’s Austin Karp has two Big Get interviews. The first is with Learfield's Cory Moss as he talks about his company’s collaboration on EA Sports College Football. Later in the show, we hear from MASN/ESPN baseball analyst Ben McDonald on how he sees the college and professional baseball scene shaking out. SBJ’s Adam Stern shares his thoughts on the upcoming Canelo-Mungia bout on Prime Video and DAZN.

SBJ I Factor: Molly Mazzolini

SBJ I Factor features an interview with Molly Mazzolini. Elevate's Senior Operating Advisor – Design + Strategic Alliances chats with SBJ’s Ross Nethery about the power of taking chances. Mazzolini is a member of the SBJ Game Changers Class of 2016. She shares stories of her career including co-founding sports design consultancy Infinite Scale career journey and how a chance encounter while working at a stationery store launched her career in the sports industry. SBJ I Factor is a monthly podcast offering interviews with sports executives who have been recipients of one of the magazine’s awards.

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