Austin Karp

The F1 race from Miami on Sunday was easily the most-watched F1 race in the history of U.S. TV. ABC averaged 3.1 million viewers for the race from 3:55-5:30pm ET, passing the previous record of 2.8 million viewers for a tape-delayed Monaco Grand Prix on NBC back...

While ESPN+ saw a dip in subscribers in the most recent quarter (Q2 for Disney), but average revenue per user was actually up for the period. Disney reported that its sports-specific streaming service was at 24.8 million subs, which is ESPN+’s lowest figure since November 2022. ...

Gatorade is adding Aces F A’ja Wilson as a brand ambassador ahead of the WNBA season as part of a multiyear deal. The brand, which has now been a WNBA league sponsor for 22 seasons, also has Fever G Caitlin Clark in its stable of...

ESPN Digital properties performed well again in March, reaching two-thirds of U.S. adults, per new data set to be released today from comScore. Some of the highlights: 25 straight months as No. 1 in the sports category (11.7 million unique fans) ...

NBA playoff viewership is down around 9% through Sunday’s games. ABC, ESPN, TNT and NBA TV are averaging 3.06 million viewers, down from 3.36 million at the same period last season.  F1 race viewership is down 28% on U.S. airwaves heading into this weekend’s Miami Grand...

Stanley Cup Playoff viewership continues to show gains over 2023 to date, and simulcasts during the first round on truTV have played a noticeable part in that increase. Through Sunday’s action, NHL postseason games are averaging 798,000 viewers, up 3% from 773,000 after the same number of playoff...

The NFL Draft saw a 3% drop on TV this year, but still remained well above what the event drew two years ago. ABC, ESPN, ESPN2 and NFL Network combined to average 5.7 million viewers, shy of the 5.9 million in 2023, but above the 5.2 million...

After a strong start on Thursday, the second night of the NFL Draft was the lowest Friday audience for the event since 2012, averaging a combined 5.1 million viewers.  After six QBs went in the first round on Thursday night, zero QBs were selected in Rounds 2-3 on...

The first round of the NFL Draft on Thursday night had its best audience in three years, as ESPN, ABC and the NFL Network (plus other NFL digital streaming) averaged around 12 million viewers. That’s the best figure since 12.5 million in 2021, and up 6% from...

NBA regular-season viewership remained steady once again among national media partners, with games averaging 1.6 million viewers across TNT, ABC and ESPN. The league has hit that mark for three consecutive seasons. During the 2020-21 campaign, when the regular season began just before Christmas and ended in...